Google is shifting its vision to that of a helpful home - here's what that means
At Google’s I/O developer conference earlier this year, alongside the launch of the Pixel 3a smartphone, the tech giant also revealed that it was merging its Home and Nest brands as part of its new smart home strategy.
That means some of your favourite smart home products now have new names such as Google Nest Hub or the Google Nest doorbell as part of this integration.
As well as a new name, the smart home team has a new philosophy: it’s no longer about the “smart home”, it’s going to be all about the “helpful home”.
“We think ‘smart home’ is a very tech-oriented way of explaining what something is to consumers,” explains Rishi Chandra, VP of Google Nest. “We’re technologists, we get caught up in the cool, gadgety stuff that we’re doing. But in the end, the consumer cares about, how are you helping me in a meaningful way?”
Here are five ways that Google hopes the helpful home will change your life.
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